YOUR
DAYTIME
MAGIC
we discover
for you. and your mini. in small volumes but in frequent variations. Life must be fun:) we are a lifestyle concept that brings unique brands that are specific not only with their look, which should fit into your existing way of life; but especially with their approach to sustainability. Products made from sustainable materials and paying attention to fair production conditions. You just have fun.
niche essentials
We believe that you can make do with less. Quality less. Because less is really less and the essentials that we find for you will satisfy with their uniqueness all those who are looking for beauty in everyday life. Those who want to surround themselves with things that have meaning and know their origin, who want to buy less but better.
one thing in many ways
One love for a long time. A sweater that your daughter will still find in her closet. Casualness, timelessness and lightness of being. in motherhood and beyond. From bed straight to the playground and in pajamas straight to the baguette. That's what I want. That's what I want for each of you - a universal piece that you can use in multiple ways and love every single piece. You want to feel feminine, comfortable, cool. That's why we also make our capsule collections. in limited quantities, locally. That's us, wild moon.
